Instituto Superior Técnico

Observatório de Boas Práticas do IST

Técnico Social Network Guide

8 of November, 2022

Communication ● 2022

Available in PT
Summary

 

In order to provide current and future content producers with appropriate tools to implement contents in a standardized manner that reflects the School’s communication strategy, Técnico’s Communication, Image and Marketing Office has developed an initiative, with a strong collaborative nature among Técnico community members that has materialized in four key areas:

  1. Drafting and dissemination of the “Técnico Social Network Guide”, available online for inside and outside Técnico;
  2. Creation of a directory of Técnico presence in Social Networks, and a site dedicated to Técnico Social Networks with all the information related to this subject and
  3. Development of regular trainings to enable Técnico community to create and manage social media accounts.
  4. Direct support in the management of existing social networks

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